A Crash Course in Digital Shopper Marketing: From Rookie to Rockstar
November 13, 2013
Digital Shopper Marketing (DSM) has long been shrouded in a kind of vagueness, an air of “of course I know how to use DSM techniques. Name one? Well, uh, there’s…and then there’s…” In order to clarify some of the cloudiness surrounding DSM techniques, and to lend you some talking points should your DSM knowledge ever...